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With the mixture of pure milk and the specific flavors such as strawberry, the key in my final design also based on it. Two simple main colors but effective. At the first impression, you could imagine that the milk on top is melting on the fruit sauce, very eye-catching and looks quite tasty.

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The making of La Baiser

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La Baiser, in French means a kiss. That’s right, yogurt is as sweet kisses, when you are tasting this product you could feel the quintessence of French yogurt. The logo is a custom typeface that was designed cleverly to present the image of each flavor with the purpose of bringing the tasty and delicious taste of fruits to customers. With the target audience aiming at both young and mid ages customers, this simple design deserves to be expected since it matches the criteria of my client.

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LA BAISER

A collaboration with a French yogurt brand in Conakry, Guinea. In spring 2018, my uncle officially opened his yogurt brand - La Baiser, and it was my pleasure to work with him and build up the brand. The whole branding process consists of designing the logos, labels, products, and posters.

DELIVERABLES

Branding
Packaging
Visual Design
Publishing

YEAR

2018

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